SEO, SMO, Link Building Blog

Monday, March 13, 2017

How To Create The Perfect SEO Content

SEO has become increasingly complex since Google opened the Zoo. This article will guide you through the SEO jungle and show you how to create The Perfect SEO content.

Topics not keywords:
Write your content for the reader based on a topic (keyword you have researched). Focus on that main topic and add variations, synonyms, related words throughout your content. Most of the above is already covered if you just write naturally. But it pays to do keyword research to find the kinds of words people actually use. You will get ideas of blog from sites like Quora, eHow etc.

Optimize your main keyword:
Include your keyword in URL. Put your keyword near the start of your title. It should be in first 100 words of your article. Don’t forget to add it in image Alt texts (preferably in first image). Keyword in Bold or Italic within the text may also help.

Use LSI keywords:
Google is looking for certain words, and combinations of words as a sign that you are writing about a specific topic. Research all the synonyms and related areas for your topic. Add them throughout your content as headings, sections. Don’t artificially change your content, sentences, structure to suit these new words. Just keep it natural. Use of LSI keywords in your content make your content much stronger and SEO friendly than using exact match keywords. There are some online tools such as LSI Graph, Google related searches, Google trends etc. to find LSI keywords.

Format your content:
Break up content into small sentences and paragraphs. Make appropriate use of headings and sub-headings (H2, H3 etc.). Add bullets to breakup lists. Add images often (every 300-500 words). Add supporting content (video, slideshow, social embeds). Also include quotes and tweetables in it.

Craft a stunning headline:
Better headlines lead to improved CTR of your search results. Optimize your title length to 55 chars to 70 chars max. Try different content types (lists, infographics, how tos). Add emotional or power words for more impact. Test your headlines with tools like Google SERP Snippet Optimization Tool.

Make use of links:
Link to authoritative and relevant content within your article. Link to your own old content. Boost your weaker content with links from more powerful content. Consider using keyword anchor text in internal links to boost your content.

Long form content:
Make sure you are writing longer content for a good reason (your audience, the topic etc.). Don’t just write longer content to make it longer (you won’t rank higher). Try to write the best content possible. Sometimes your audience wants something shorter (or even different like video, podcast etc.)

Write for people who also use search engines:
Write your content for people first. But keep in mind that you need to optimize for keywords too to get traffic from Google. Write for “people who also use search engines”- Rand Fishkin.

Tuesday, November 1, 2016

Top 9 Social Media Automation Tools

Achieve your social media marketing goals by spending little more time in a day. Try this 9 awesome social media automation tools to save you time and multiply marketing efforts.

Social Oomph gives you the tools to schedule tweets and auto-follow new pinners. Their dashboard lets you manage several top social media sites, including Facebook and Twitter.

Buffer makes it easy to share any page you’re reading. It’s considered one of the top social media message scheduling apps. Works with top social media sites like Facebook,Twitter, Google+ etc.

The Auto-Pilot Pinterest pin scheduler. Publish up to 840 pins a week with EasyQ, and easily toggle between multiple account queues.

Twitterfeed enables you to feed your blog to Twitter, Facebook, LinkedIn and more.

A website-based app that helps you automates the sharing of Facebook content.

Zapier connects the web apps you use to easily move your data and automate tedious tasks. They use simple, event-based automation to avoid repetitive tasks.

NinjaPinner allows you to auto-follow and auto-delete Pinterest accounts to build followers for your accounts.

Bundlepost allows users to easily share the same content over and over again.

Allow you to manage campaigns for multiple social networks. You’ll also have the ability to track conversions and measure the effectiveness of your campaigns.

Hope you enjoyed this article. Please share your views in the comment box below. Share this article in social sites if you like it.

You can also share any social media automation tools you use apart from above list. We would love to here from you.

Sunday, October 9, 2016

Top Free High Authority Directory Submission Site List 2016

Here is a list of some high domain authority directory submission sites.
Directory NameURLDA
Scrub the Web
Directory World
So Much
T Section
Free Website Directory
Vie Search
1 Abc
Business Seek
Pro Link Directory
Gain Web
The Web Directory
Submission 4u
Suggest URL
Elite Sites Directory
9 Sites
Synergy Directory
247 Web Directory
Pi Series
PR3 Plus
Nexus Directory
The Net Directory


Before doing directory submission there are some essential precautions you should take for better results.
1. Check the directory site first in whether the site is crawling in Google index still or not. If is not in SERP than its not good to do submission in that site.

2. Check website authority like PA and DA in 
Moz Toolbar by There is no any particular criteria for both parameters, but it is recommended to do submission in the sites with DA/PA above 15-20. 
3. Check for any adult or porn content, advertisement, links on the web directory submission sites.

4. Check for the Active links and Pending links in sites ratio in statistics.

5. Check latest links section of directory site, if there is no any approval since long time than there is no benefits to do submission in that site.

6. Try to avoid Reciprocal link as its not good way to do directory submission.

Here is the process for Directory submission.

Over to you now. Have a successful submission.

Hope you like this article. Please send any suggestion in comments if you have.

Sunday, September 4, 2016

39 SEO Tips for Page One Google Rankings

OnpageSEO Checklist
Things to Focus On:
1. Use descriptive titles that consider branding and shareablility. Write interesting title that attract customer to click on it.

2. Website Structure should be 
SEO Friendly. Use all the new markup (relauthor, that is available to make your listings in the search in the search result stand out.

Use social media badges so users can share your website easily on social media sites like Facebook, Twitter, LinkeIn, Google+ etc.

4. Lower page loading time. Check page load time in Google PageSpeed Insights.

5. Use call to action such as “buy now, order now, download now” in your meta description with close to no focus on keywords. 

6. Consider UI, UX, and Accessibility as primary aspects when creating your website and pages.

7. Write content for users; not for search engines. The page you developed should be designed to help the users searching for specific query. 

8. Use proper elements on the website like real address, phone number that make your visitor understand your business presence and authority.

9. Put real case studies, customer's experiences, and video testimonials which help to convert visitors into customers and ultimately help to reduce the bounce rate.

10. Use calls-to-action and make it simple for users to connect with you. Focus on increase your conversion rate.

11. Create your blog with content that should look fresh, useful and unique. Visitors should love to share with others.

Things to Stop Working On:
12. Don’t try to stuff list of keywords in page title. Instead make it descriptive or use your brand name in it.

13. Jamming keywords into Meta Description does not make sense as it is not used for rankings. Instead make it a call-to-action.

14. Use of Meta Keywords has been useless for quite some time as Google does not use them. But still it is good practice to include for certain tools that use them.

15. Stop Including primary keyword in H1 tag and secondary keywords in H2, H3 tags. Fit them into these tags if it makes sense. Use additional words for context instead of putting keyword directly in these tags.

16. Keywords in the Alt tags of images. Use a descriptive Alt tag or none at all.

17. You don’t need to create Keyword-rich URLs.  If your URL is a bunch of junky letters and numbers, this really doesn’t matter anymore.

18. Search engines don’t like cloaking. It may Ban your site from rankings. 

19. Keyword stuffing manipulates sites ranking in Google search results. Using specific “density” of keywords has been useless now. 

20. Repeating navigational links in both the header and footer.

21. Low quality, poor, or duplicate content on website.

22. Excessive internal linking using keywords as the anchor text.

23. Building a website for search engines; not for users.

24. Updating blog with ZERO value content.

OffpageSEO Checklist
Things to Focus On:
25. Get backlinks from sites that are relevant. It should not be from extremely tight niche but the connection should make sense.

26. Diversify keywords as anchor text. Lots of links with exact same text looks unnatural, even if it is in your own site. Try to focus on using anchor text that gets a click-through instead of using particular target keyword.

27. Your link building techniques shouldn’t rely on something that anybody could do easily.

28. Content marketing goes viral this year. You should focus on producing content that can be shared and linked naturally. Try to earn the links instead of building links.

29. Get citations. It Informs search engines about your brand name without mentioning your website link. Google uses this data to rank your site beyond links. 
Things to Stop Working On:
30. Free directories

31. Free article directories

32. Paid/Sponsored links

33. Unnatural links (links from not relevant website)

34. Low quality social bookmarking websites

35. Link exchanges

36. Links from spun content

37. Participating in link schemes

38. Links from banned/panelized websites

39. Excessive use of exact match keywords as anchor text.

That's it..!!
Keep this small things in mind and boost your website ranking.

If you enjoyed this post do share this post.

Thursday, September 1, 2016

20 Important SEO Terms

Here is the list of some important SEO terms everyone should know in the SEO industry.

1. CPM:
Cost Per Thousand Impression (CPM) – This is when a company pays a set rate per 1,000 times their ad is viewed. This is often used with banner advertising. If a website publisher charges $5.00 CPM, that means an advertiser must pay $5.00 for every 1,000 impressions of its ad. The "M" in CPM represents the Roman numeral for 1,000.

2. Sponsored Ads:
Sponsored advertising is advertising that shows up in the search results as paid listings. To have your ad appear in Google sponsored links, you can enter an auction to show your ad if it's relevant to a user's search query. This is called pay-per-click marketing, because the advertisers pay Google for clicks on their ads.

3. 301 Redirect:
It is the redirection of an old webpage to a new location. There are three main kinds of redirects: 301, 302, and meta refresh. A permanent 301 redirect in your .htaccess file lets search engines and others know that an old link has been replaced by a new one.

4. Affiliate Marketing:
It is the way to bring an event-driven traffic to your website via marketing program. There are two ways to approach affiliate marketing: You can offer an affiliate program to others or you can sign up to be another business's affiliate.

5. Ajax:
Asynchronous JavaScript and XML (Ajax) – is a method of designing more user friendly WebPages that respond more quickly when data is requested by user.

6. Bots:
Programs that automatically explore the web in order to index WebPages, and take care of spam. These tools are key parts in how the search engines operate.

7. Cloaking:
This method is typically used by spammers in which a different web pages appears to a search engine than what is typically seen.

8. Conversion:
Successfully converting a site visitor into a buyer. It is one of the most important parts of paid inclusion campaigns. Conversion rates measure the percentage of customers who complete a call-to-action (CTA)

9. CTR:
Click Through Rate (CTR) - the standard technique of measuring the success of an online advertising campaign.

10. Keywords:
Words used by search engines to determine the topic of a web page. This keywords make possible for people to find your site via search engines. It is the most important part of in SEO.

11. Keyword Density:
The frequency of a keyword or keyword phrase used on a webpage compared to the total number of words on the page. For example: if a keyword appears four times in a 100 word text the keyword density would be 4%.

12. PPC:
Pay Per Click (PPC) - this is when a company pays a certain amount every time their ad is clicked and traffic goes to their website. Search engine advertising is one of the most popular forms of PPC.

13. CPC:
Cost Per Click (CPC) - cost paid by an advertiser to search engines for a single click on their advertisement or marketing campaign. It is especially for small businesses.

14. CPA:
Cost Per Acquisition (CPA) – this is when the company pays a fee when they acquire a new customer. It is also known as PPA. Here advertiser pays for each specified acquisition – for example on click, on impression, from submit etc.

15. Spider:
Spider is a program written to search the web automatically to index web pages, find spam, etc. It is a software that follows the links on web, grab the content from sites and add it to search engine databases.

16. SERP:
SERP is a short abbreviation for Search Engine Result Page. The main goal of every SEO is to increase the ranking of the keyword phrase on given SERP.

17. Meta Data:
It is descriptive information on a webpage enabling to identify its purpose and topic. The benefits of getting the right metadata into your code are many and they go beyond SEO to social media and brand engagement. 

18. Organic Search:
Search results within a search engine that come about without the help of paid advertising. It is good to get traffic from paid advertising and social sites but you should not overlook your organic listings.

19. Supplemental Results:
It is Google’s secondary index of web pages that isn’t considered to be on the main index. It is primarily measured by Google’s PageRank algorithm.

20. Paid Link Building:
With the goal of boosting ranking, website are willing to link back to another web site for fee. In this process a one website pays another website or domain for a followed backlink that points back to their domain.

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